Holistic Industries is increasingly known for what we call our "Greenhouse of Brands." From Liberty Cannabis, which is primarily used as the brand of our dispensaries, to distinctive wholesale brands Strane and DO Drops, to prominent partner brands like PAX, we pride ourselves on launching quality brands and brand partnerships, bringing them to scale across the country and evolving them to meet the goals of our business and the needs of our consumers.
Liberty Cannabis is wellness done well. With inviting retail spaces and innovative wholesale offerings, it's simultaneously an accessible starting point for new patients and one of the most polished brands in the industry. The "Wings of Liberty" are the backbone of the brands - a system of icons, colors and terms that define the dispensary experience and product mix. Vitality, Clarity, Harmony, Tranquility and Serenity are categories Liberty patients and partners come to know and love.
The spirit of Strane is as black and white as our packaging: it's simple. Patients won't find a bunch of terms they don't understand, products they don't need or prices they can't afford. From a rotating selection of flower to a range of go-to concentrates, these are products designed for them. Not for scientists. Not for moguls. Just for them. But don't let the simplicity fool you. Cannabis connoisseurs will be equally pleased with the strains of Strane - and smoke them happily ever after.
Responding to a growing demand for low-dose edibles, DO Drops are the approachable alternative patients have been waiting for - or didn't know they needed. 2.5mg per piece is cannabis speak for agenda-friendly gummies, in five familiar flavors, that will enhance patients' moods so they can go about their business. DO Drops launched in Massachusetts in late 2019 and were an immediate hit. We'll be bringing them to states across the country. Our mantra for DO Drops is: it's wild to be mild!
Cannaceutica is a healthcare cannabis brand bringing credibility and clinical evidence to medical cannabis. Cannaceutica is changing the conversation among consumers, healthcare professionals, and dispensaries so everyone can get the help they need to feel well and the evidence they need to support their healthcare decisions.
This is Jerry Garcia's uniquely personal legacy as an artist. And the inspiration behind his namesake cannabis product line. Like his music and art-and unlike any other product available-Jerry's signature cannabis collection will be spontaneous, revelatory, healing, and anything but ordinary.